“Google to advertisers: No more porn-like ads” by Kia Kokalitcheva

Google’s AdWords team announced the company will no longer be working with advertisers whose ads contain hardcore pornography. Google claims they do not know their profits obtained from these ads, but some estimate it may be as high as $14,000 dollars per advertisement, per day. This is an excerpt from a recent article published by Venture Beat. The source of this excerpt is http://venturebeat.com/2014/06/06/after-booting-blogs-monetizing-adult-ads-google-says-no-more-to-the-ads-themselves/

image courtesy of Venture Beat

image courtesy of Venture Beat

Today Google took a step to counter online porn.

Google’s AdWords team sent an email to advertisers reminding them that it had previously decided to make changes to its policy pretty much barring porn ads, and that in the next few weeks it will stop accepting ads with pornographic content.

[…]

Dear AdWords Advertiser,

We’re writing to remind you about a change to Google’s advertising policies we announced in our Policy Change Log that may affect your AdWords account: https://support.google.com/adwordspolicy/answer/4271759

Beginning in the coming weeks, we’ll no longer accept ads that promote graphic depictions of sexual acts including, but not limited to, hardcore pornography; graphic sexual acts including sex acts such as masturbation; genital, anal, and oral sexual activity.

When we make this change, Google will disapprove all ads and sites that are identified as being in violation of our revised policy. Our system identified your account as potentially affected by this policy change. We ask that you make any necessary changes to your ads and sites to comply so that your campaigns can continue to run.

Sincerely,

The Google AdWords Team

This is a significantly shortened excerpt. To read the full article, please visit the Venture Beat website http://venturebeat.com/2014/06/06/after-booting-blogs-monetizing-adult-ads-google-says-no-more-to-the-ads-themselves/

Kia Kokalitcheva is a news intern for Venture Beat.